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Summer Institute Wrap-up: Social Media, Strategy, Syrup and Scrotie

The shocking things Shane learned from this year’s presenters and attendees at the CASE Summer Institute in Communications and Marketing. Read More

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Enrollment Management: Why Branding & Marketing Matter Even More

As colleges scramble to find new revenue streams in a harshly competitive environment, establishing and communicating your value remain high priorities. Read More

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Webinar: Approach the Throne

Experts from St. Edward's University and Queens University share tips for convincing your president of the value of marketing (rescheduled from 9/25) Read More

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Can’t Afford to Make Your Magazine Better?

Here’s an affordable way to make your magazine better: Skip an issue. Read More

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Trend Watch: How Swede It Is


Cool Swedish magazines and print pieces to inspire your next issue! Try on these latest trends. Read More

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Lewis University and Zehno to Share Agile Brand Redevelopment at AMA Higher Ed

This session will present Zehno’s innovative iterative brand visioning process and the results. Read More

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Is Your Magazine Out Front or Bringing Up the Rear?

Follow Zehno’s advice to change your magazine from a caboose to an engine. Read More

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AMA 2013: When Pigs Fly, Logos Implode and the Crowd Ascends

Kathy’s top picks for other workshops, talks and sessions to be sure to attend at #amahighered. Read More

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Magazine Redesigns: In Praise of Prototypes

A hard-core focus on strategy makes a magazine prototype worth the investment. Read More

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What Do the Best Magazines Have That the Mediocre Mags Don’t?

What defines a must-read magazine? Check out — or add to — Zehno’s list of essentials. Read More

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Approach The Throne: Convince Your President

Two university vice presidents share their top nine recommendations on how to create and demonstrate the value of marketing to the university president. Read More

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Magazine Redesigns: Finding the Right Scale

Read this discussion of magazine redesign options from full prototypes to coaching engagements. Read More

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Don’t Be Caught Off Guard by These 10 Trends in Communications

Check out our list of communication and technology trends for 2014 and stay ahead of the pack. Read More

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5 Things Your Admissions Microsite Needs to Stand Out

Eye-popping visuals, interactive features and a disciplined focus for your admissions microsite. Read More

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Zehno Wins Educational Advertising Awards

Zehno's work for our clients captured eleven awards at the 30th Annual Educational Advertising Awards and the 2nd Education Digital Marketing Awards. Read More

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CWR Conference

Zehno’s Kathy Cain and Gail Tyson will be presenters and workshop leaders at the 21st Annual CWR (Communicators for Women Religious) Conference. Read More

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Conference Catch-Up: UCDA Design Summit in New Orleans

What we learned from this year’s presenters and attendees at the UCDA Design Summit in New Orleans. Read More

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From Good to Great

How do you take a college magazine from good to great? Ask the team at Swarthmore College. Read More

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And the Winner Is

Congrats to Zehno partner Union College for a stellar showing in the 2015 CASE Circle of Excellence awards. Read More

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Dashboard Template: Admissions Marketing Communications

We've created this working spreadsheet to help you track recruiting and marketing communications activities and correlate with your admissions results. Read More

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